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Welcome To Traffic Makers! The podcast dedicated to business owners who are out there looking to make a massive impact on their community and customers. Traffic Makers is all about finding your customers and allowing them to discover your amazing products. We cover the hacks, tips, and tricks to audience building as well as traffic to your offers. We are here for you -- to help you make more sales and find your tribe. Learn more about how Rachel and her team can help you grow your audience organically all through Facebook. https://rachelmiller.com/
Episodes
Tuesday May 04, 2021
6 | The Great Quantity vs. Quality Debate
Tuesday May 04, 2021
Tuesday May 04, 2021
Should you create more content or better content? The answer is yes ...and no.
Confusing? In this episode of Traffic Makers, Rachel explores the classic question of "quality vs. quantity" in relation to social media content for your business. It sounds confusing, but not when you realize that content creation strategies are often as unique as the businesses they're designed for.
You'll learn the difference between a quality strategy (less content / specific audience) and a quantity strategy (more content / broader audience.) Rachel will share stories of two of her students - entrepreneurs who used these entirely different content creation strategies to massively grow their businesses.
You'll discover why building an audience for your business with content is very similar to... dating! You'll also learn how the type of product or service you're selling (high ticket/low ticket) can determine the strategy you use to create engagement with your perfect people.
In the world of content creation, the quality vs. quantity debate isn't really a debate at all. Both strategies have their place depending on your business, your product and the audience you're trying to reach.
Join Rachel as she helps you determine which strategy is best to create growth and engagement among your audience.
Enjoy!
What You’ll Learn in this Show:
- The difference between a "quantity" client and a "quality" client.
- How two of her students grew their businesses with two entirely different strategies.
- Why determining the strategy you use to grow your audience is a lot like... dating.
- How the price of your product or service (high ticket/low ticket) can affect your content strategy.
- And so much more...
Resources:
Comments (2)
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The url I mean
Sunday May 16, 2021
The banned words optin is not working
Sunday May 16, 2021
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